Winning Success for Jacob’s Ride On and Off the Field

Jacob Landis, a young college graduate with a cochlear implant, biked across the country beginning April 2013, with his goal to bike to all 30 Major League Baseball stadiums, in support of Jacob’s Ride.   The project is designed to raise money given to hospitals and organizations to distribute to cochlear implant candidates who are pursuing cochlear implant surgery but cannot afford the costs.

The Jacob’s Ride Meet and Greet Tailgate Party was a smashing success on September 2, 2013, Labor Day, just before the Royals played against the Seattle Mariners.  To top it off, the Royals were victorious as they won against the Mariners. Jacob Landis biked into the pre-game event at the Royals Stadium on a sunny, beautiful Labor Day.  Fans in royal blue and white gathered for food, drinks, conversation, and a chance to meet the famed biker raising awareness for those with hearing loss.  Thanks to the hard work of event sponsors, ticket buyers, volunteers and the event organizers, Terri Shirley of Hearing Loss Association of America Kansas City Chapter and Sherri Mansfield of MO Hands and Voices, they did a fantastic job raising over $3,100 for the KC leg of Jacob’s Ride.

Local news station, KMBC 9 News, aired the story of Jacob’s Ride at the pre-game tailgate party.  The link to the site is KMBC Cyclist Crosses U.S. with Message of Hope, Hearing . The news station also interviewed Hearing Loss Association of America Kansas City committee member Denoya Novovesky for the story.  This link gives a video transcript of what was said in the video.  It is not captioned on the screen, but if a viewer clicks the “Show Transcript” link below the video, they can see what has been said throughout the video.

The event was also broadcast on Fox 4, and captioned on the live feed, but was NOT captioned once posted on the website, although ironically, this story is about a young man with hearing loss whose cochlear implant helped him significantly in his hearing ability.  The TV station did not provide equal communication access to viewers with hearing loss who need captions to understand what is being said in the video.  The link to view the news story, which includes Terri’s interview, is FOX4KC Man bikes to 30 baseball parks to raise $1 million for hearing impaired.

Equal access to communication is extremely important.  If the hearing loss community in Kansas City would file a complaint about the latter newscast, the complaints will alert Fox 4 to be aware of the critical importance of captions.  There are 36 million viewers with some degree of hearing loss.   Many are unable to enjoy watching a video with no captions.  To file a complaint, contact news director Tracy Brogdon-Miller at 816-932-9114 or  at tracybrogdon.miller@wdaftv4.com.  The hope is that taking action will allow the station to see that everyone deserves a chance to understand what is going on in the news, and that includes videos that are uploaded onto the internet!
Jacob accomplished many goals on his adventure, including 10,666 miles!    Even though he was stuck and injured by a truck’s mirror short of 180 miles from the finish line FOX5 Story Jacob Landis Accident, Jacob crossed over his goal by foot to greet his fans at the 30th and final MLB stadium at Miami Marlin’s Park.    He continues to be an inspiration in raising money to reach his $1 million dollar goal.  You can follow Jacob at http://www.jacobsride.com/ or Jacob’s Ride on Facebook and help Jacob’s dream come true.

Also, in regard to the lack of equal access to communication for captioning, look for future blog postings on the subject of equal access to communication that can provide information on who to contact when other video materials are not captioned.

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One thought on “Winning Success for Jacob’s Ride On and Off the Field

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